Asher Strategies Radio

Harnessing Neuro-Linguistic Programming to Reframe Price Objections

 
Let’s demystify Neuro-Linguistic Programming (NLP) so we can sell more stuff. NLP has an imposing name, but it’s not really rocket science. It’s only “brain language” and knowing how to communicate with it can elevate your sales game to the elite level - especially if you combine it with practical applications. Price objections, for example.  You can use NLP to shift the customer conversation from price to value. And what salesperson doesn’t want to do that?

Why Listening is the Most Valuable Sales Skill - Podcast from Alan Stein Jr.

For this episode of Asher Sales Sense Podcast, Alan Stein Jr., the sales coach will reveal the performance secrets of world-class athletes and how they can inspire and empower you and your team to take immediate action and improve mindset, habits, and productivity.

Five Factors for Success in Sales: The Secrets to Becoming an Elite Salesperson

It’s estimated there are about 25 million people in the US who have sales or business development attached to their titles and job responsibilities. Some are great at their profession and some are not. What does it take to become an elite salesperson? Are you just born to it or does it come with a lot of sweat equity? What factors determine your success? Why do some salespeople make a sale seem almost effortless?

How to Manage Email, and other Productivity Tips Using Taskology

 
With too much to do, too many emails and too little time, it can be a struggle to finish projects, meet deadlines and get results on time and on target. Many professionals are working reactively and at a rapid pace, just trying to keep up, which often brings feelings of stress, frustration and overwhelm.

Building Best Practice Product Knowledge Training

Being Vice President of Sales is a tough job. You’ve climbed your way up in the organization not only through your innate talent as a salesperson but also through your organizational skills. Now’s the hard part: building a sales team that’s as good or better than you at bringing in new clients. You’ve hired the best people you could find, evaluating their natural aptitude, past performance, and fit into your company’s culture. Now what? Send them right out to the field? Maybe that’s rushing it a bit. More likely than not, it’s best to first spend time preparing your hunters to hunt.

How to Hire a Natural Born Salesperson - Karen Caplan

Is it possible to find a “natural-born” salesperson? Of course, says Karen Caplan, President, and CEO of Frieda’s Specialty Produce in Los Alamitos, California.  It’s often been said that the hardest thing for business leaders and owners to do is hire good salespeople.   

How to Build a Rejection-Proof Sales Mindset

What’s a key difference between elite salespeople, the ones getting the lion’s share of contracts, and average salespeople? Natural aptitude? Certainly. Training? Of course. But then why do so many gifted and experienced salespeople miss their sales goals? The same way gifted and experienced professional athletes fail to win. Their heads get in the way. What if you could get “unstuck” from good and achieve greatness?

Mastering the Three Weakest Selling Skills

The Asher Method’s Top Ten Selling Skills have helped thousands of salespeople achieve their sales and professional goals. Like any process, however, some steps can be more challenging than others. What are the three weakest – most difficult – sales skills that salespeople struggle with? If you listened closely to a sales expert give you tips on how could master these, could it make a difference in your sales performance, bonuses, and overall happiness with life? You bet it would.

How Elite Salespeople Present and Appeal to the Customer’s Needs

Last August on the Asher Sales Sense Podcast we heard from John Asher when he spoke about “How Neuroscience Disrupts the Sales Process.”  The current program is a 9-minute extract from that show and it covers:
Sales Disruptors
The science behind sales
New understandings about the sales disruptors
Why the average sales representative’s presentations kill the sale
How the elite salesperson presents
Why the customer’s needs, not yours is the opening gambit for closing the deal

Two Things CEOs Should Look for in Hiring Top-Performing Salespeople

Add the ASHER Sales Sense skill to your Alexa capable device to play the most recent or choose from a list.
It’s often been said that the hardest thing for business leaders and owners to do is get good help. Hiring goes on all the time, but too often it goes south. Dream candidates can turn into nightmares and they are expensive and complicated to separate once they’re in the system. What’s most important in hiring salespeople? Experience? Aptitude? Culture? What does one experienced CEO of a highly successful business value most?